W WADI BARDAWIL Let's talk

Strategy · Technology · AI

Make a better technology decision. And put AI to work.

I've spent more than 20 years buying and selling technology, on both sides of the table. Today I help business owners find the root problem before they sign - and put AI to work in their leadership team's hands.

Let's talk See the group coaching
20+ years in technology Both sides of the table English and Spanish
Wadi Bardawil, business and technology strategist
20+years buying and selling technology
6 in 10IT projects don't turn out as planned
2sides of the table: selling and buying
1question that comes before the signature, not after

How I work

Most IT projects don't turn out as planned.

It's not about finding someone to blame - it's about a process that improves the odds. Mine has three steps, and all three happen before you sign, not six months after.

01

The root problem

Before we talk systems, we write the problem down in one sentence, plus how you will measure it. Without that sentence there is nothing to measure a vendor against.

02

Buying is hiring

Buying technology isn't buying: it's hiring. Together we build the questions the vendor has to withstand - the live demo, not the slide deck - and we put them on the table before the signature.

03

Results, not licenses

The hard part was never the purchase: it's Monday, when someone has to run what you bought. I work with your leadership team so the system gets used - and AI delivers results in your people's hands.

Technology doesn't fail. It amplifies what you already are.

Before you pick a system, we look at what you will fix and what you will do ten times better.

Services

Four ways to work with me.

All four start from the same point: a well-defined problem.
Choose the depth and how long we work together.

CEO & leadership team

The PE Playbook

Business transformation coaching for the CEO and their leadership team.

$497 USD · a month · includes 2 people from your company

Admission by interview
Minimum commitment: 6 months

Request information
  • I work with your directors and managers, not only with you: they are the ones who will make the change
  • Your team learns to define the problem and decide without me in the room
  • Entry requirement: a coachable team. Without that, I don't start
For one specific decision

Consulting

Owners with a concrete decision coming up.

Hourly
  • One-on-one session on your decision
  • Your problem stated in one sentence, success metric included
  • The questions you'll put to the vendor
First, answer these questions to make the hour pay off
Recommended

Sprint - Decision Architecture

Companies about to invest in technology or AI.

$4,970 USD · per project · 4 weeks on average
  • Root-problem diagnosis with your leadership team
  • Decision criteria and success metric, in writing
  • The questions for each vendor, before the signature
  • By your side through evaluation and the live demo
  • If we move to the Operating Partner, it comes off your first month
Apply for the sprint
Year-round

The Operating Partner

Your external Chief of Strategy & Technology - a permanent seat at your table.

From $10,000 USD · per month
  • The PE playbook: monthly board cadence and a live KPI dashboard
  • Strategy and technology aligned, month after month
  • I oversee and audit the business's technology decisions
  • Coaching for your directors and managers
  • AI put to work where it pays off
Apply for the Operating Partner

Prices are reference points - we confirm them on the call, once the scope of your project is defined.

The first call is free. Its only purpose is to see whether working together makes sense.
I don't sell systems or take commissions from any vendor. I sit on the buyer's side.
If I don't see the point, I'll tell you myself - before you spend, not after.

Before you buy

Take the assessment

The questions I put to an owner before they sign - so you make a better technology decision. Free.

Self-diagnosis assessment

FAQ

What owners ask me before we start.

I've bought technology before and it went wrong. Why would this time be different?

Because the expensive part was not the software. It was signing without a clear problem. This time we validate that before you sign: if you can describe it in one sentence and you know when you will have solved it, we move on to the vendor. If not, that is the work.

Do you sell software or take vendor commissions?

No. I do not sell the implementation. If I did, my judgment would be worth nothing. And I take nothing from the vendor side: no commission, no referral fee, nothing occasional. I sit on the buyer's side of the table.

Does this apply to a company my size?

I work with owners of mid-market companies who have a leadership team and a technology or AI decision in front of them. If you bought before and it went wrong, all the more reason. And if it is not for you, I tell you on the first call.

Why does the coaching ask for a 6-month commitment?

Because changing how a company decides does not happen in one session. Six months gives a leadership team enough time to define the problem, make the decision and land it in daily operations. Anything shorter is a workshop.

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What I learn on both sides of the table

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Contact

My door is open.

If you are about to buy technology, or your team already uses AI and still gets little out of it, that is the gap. Tell me in one sentence what decision is in front of you.

wb@wadibardawil.com LinkedIn - Wadi Bardawil Instagram - @wbardawil Facebook - WadiBardawil